Press
A digital approach improves information flow faster and customer processes
A digital approach improves information flow faster and customer processes Article published in Retail Networks
Press
Survey: 41% Indian consumers consider Customer Experience (CX) as a deciding factor for shopping
Survey: 41% Indian consumers consider Customer Experience (CX) as a deciding factor for shopping Article published in CIOL
Press
65% of Indians Preferred to Shop Online in 2018 (Infographic)
65% of Indians Preferred to Shop Online in 2018 (Infographic) Article published in Entrepreneur India.
CX
Festive Shopping Index 2018
Survey: 41% Indian consumers consider Customer Experience (CX) as a deciding factor for shopping In its 2nd edition, the Festive Shopping Index 2018 co-created by the Retailers Association of India (RAI) and LitmusWorld has been published this week. The survey aims to capture the consumer shopping sentiment this festive season Read more…
Press
This was the most influential advertising medium for retailers to woo customers for festive shopping
This was the most influential advertising medium for retailers to woo customers for festive shopping Article published in Financial Express
Press
Online ads most effective to promote festive shopping: Study
Online ads most effective to promote festive shopping: Study Article published in Business Standard
Press
Study: Online ads most effective to promote festive shopping
Online ads most effective to promote festive shopping: Study Article published in Indian Brand Equity Foundation (IBEF)
Press
Online Ads most effective to promote festive shopping
Online Ads most effective to promote festive shopping Article published in The Hitavada – The People’s Paper
Press
Online ads most effective to promote festive shopping
Online ads most effective to promote festive shopping: Study Article in India.com
Press
Former Aegis chief Sandip Sen takes over as LitmusWorld head
Former Aegis chief Sandip Sen takes over as LitmusWorld head Former Aegis BPO chief executive Sandip Sen has taken over as the head of LitmusWorld, a loyalty startup, and is looking at expanding its offerings to include consulting and customer service solutions, a return to his old stomping ground. The Read more…