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Insights

Customer-Centric Enterprises Will Win in the Future
Article

Customer-Centric Enterprises Will Win in the Future

Customer-Centric Enterprises Will Win in the Future There was a time when a Ford car was available only in black because that was the car the manufacturer was producing. The idea that a customer should have a say in the Read more…

By LitmusWorld, 7 years1st October 2018 ago
5 Ways to Improve Your Response Rates
Article

5 Ways to Improve Your Response Rates

5 Ways to Improve Your Response Rates We have condensed our learnings across the 125+ brands we partner with into 5 simple steps you can take to improve your customer experience and employee experience measurement campaigns. If you are already Read more…

By LitmusWorld, 7 years1st October 2018 ago
NPS
Article

Decoding NPS Myths

Decoding NPS® Myths Net promoter approach is not “market research” but an operating management tool. Not my words, but those of the loyalty guru Frederick Reichheld when he originally propounded NPS® in his seminal 2003 HBR article “One Number You Read more…

By LitmusWorld, 7 years28th September 2018 ago
AmTrust Mobile Solutions
Impact Series

AmTrust Mobile Solutions

LitmusWorld Impact Series – AmTrust Mobile Solutions “We’ve never really had a reason to look for an alternate solution to measure the temperature of the customer base, it’s been very good” – Mark Simmons, Founder and Group CEO SE Asia Read more…

By LitmusWorld, 7 years20th September 2018 ago
Eureka Forbes - Shashank Sinha
Impact Series

Eureka Forbes

LitmusWorld Impact Series – Eureka Forbes “LitmusWorld gave us a common matrix and delivered actionable insights which we could translate into key result areas for key members across the organization where everyone is measured on how we improve our scores. Read more…

By LitmusWorld, 7 years20th September 2018 ago
PL Worldways Limited - Anil Pathak
Impact Series

PL Worldways Limited

LitmusWorld Impact Series – PL Worldways Limited “As soon as the customer travels, he rates us and we can react immediately”, he continues to say, “It’s easy, simple. That’s the biggest thing!” – Anil Pathak, CEO of PL Worldways, a Read more…

By LitmusWorld, 7 years20th September 2018 ago
Reliance Brands Limited - Darshan Mehta
Impact Series

Reliance Brands Limited

LitmusWorld Impact Series – Reliance Brands Limited “Retail is all about taking new leaps of faith. Being iterative, constantly looking at new things that are out there and placing enough new bets, LitmusWorld is one great bet that we placed Read more…

By LitmusWorld, 7 years20th September 2018 ago
Infiniti Retail - Avijit Mitra
Impact Series

Croma

LitmusWorld Impact Series – Improving employee experience at Croma “I certainly feel that eNPS is a very important factor for retail. Finally, the brand is on the floor and that’s where the customer really understands the proof-points of the brand” Read more…

By LitmusWorld, 7 years20th September 2018 ago
Impact RetailTech - Alok Gupta
Impact Series

Impact RetailTech

LitmusWorld Impact Series – Alok Gupta, Chief Architect & CEO, Impact RetailTech “Across the organization, any process that is being planned to be implemented, under implementation and has been implemented, one can actually use the LitmusWorld platform to understand how Read more…

By LitmusWorld, 7 years20th September 2018 ago
Tata Power
CX

Tata Power Adopts Tata Capital’s Best Practice on Customer Feedback Management

Tata Power partnered with LitmusWorld to seek the voice of customers, in accordance to Tata Capital’s best practice.

By LitmusWorld, 8 years4th September 2018 ago

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