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Article

Redefining Retail, One Moment At A Time.

Redefining Retail, One Moment At A Time. The retail industry is constantly changing and there are always new challenges faced by the players in this competitive industry. Since 2017, there have been several major retail companies that have filed for bankruptcy and Read more…

By LitmusWorld, 7 years30th April 2019 ago
Kumar Rajagopalan
⭐ Voice of Experts ⭐

Kumar Rajagopalan: The Experience Imperative – Retail is dynamic, are you?

VOICE OF EXPERTS The experience imperative – Retail is dynamic, are you? Kumar Rajagopalan is the Chief Executive Officer of Retailers Association of India. Retail in India is becoming increasingly competitive. The country’s retail growth potential is attracting local, regional, Read more…

By LitmusWorld, 7 years30th April 2019 ago
Men in Suits
Article

Make your employee’s 9-5 feel like their 5-9! – Do your employees feel homely or homesick?

Make your employees’ 9-5 feel like their 5-9! – Do your employees feel homely or homesick? Gone are the days when just conducting an annual EOS would suffice the purpose. The biggest problem with the annual EOS surveys is that Read more…

By LitmusWorld, 7 years30th April 2019 ago
Video Killed the Radio Star!
CX

Video Killed the Radio Star!

Video Killed the Radio Star! Article by Ramesh Natarajan, Co-Founder/COO of LitmusWorld, published in DataQuest Magazine – April 2019 Issue

By LitmusWorld, 7 years29th April 2019 ago
Twitter tiles
Article

Social Media and Customer Experience

Social Media and Customer Experience – An Unbalanced Equation Tired of dousing fires on social media? One of the reasons customers resort to social media is the lack of a direct mode of communication between brands and their consumers. Consumers Read more…

By LitmusWorld, 7 years24th April 2019 ago
Entrepreneur India
CX

North-Star to Digital Transformation – The CX Route

North-Star to Digital Transformation – The CX Route The success of CX programs requires a strong senior management mandate including the CIOs, as, by the nature of it, the program cuts across functional boundaries and impacts almost all processes within Read more…

By LitmusWorld, 7 years4th April 2019 ago
CX 2.0
Article

Preparing for 2020: Times are changing, so is CX!

Preparing for 2020: Times are changing, so is CX! There is no denial of the fact that the biggest and the fastest growing trend is technology. Think about all the new technologies in the last 5 years that changed the Read more…

By LitmusWorld, 7 years2nd April 2019 ago
Customer Experience in eCommerce
⭐ Voice of Experts ⭐

Nivesh Jain: Top CX Trends for 2019 – Customer Experience in E-commerce

VOICE OF EXPERTS Top CX Trends for 2019 – Customer Experience in E-commerce Guest Blog by Nivesh Jain, an award-winning digital marketing leader Customer Experience (CX) often has a far-reaching impact on sales, irrespective of the nature of your business. Read more…

By LitmusWorld, 7 years27th March 2019 ago
Shopper
Article

CX and Impact on Customer Lifetime Value

Customer Experience and Impact on Customer Lifetime Value! Customer Lifetime Value Customer lifetime value is a very valuable metric and as per Harvard Business Review (HBR), acquiring a new customer is 5 to 25 times more expensive than retaining an existing customer Read more…

By LitmusWorld, 7 years3rd March 2019 ago
Director's Chair
Article

Screenplay to customer experience: Have you done it right?

Screenplay to Customer Experience: Have You Done it Right? We all know how to measure your Net Promoter Score® and also know how to improve it over time. Improving touchpoints in parts often leads to an uneven customer journey mapping Read more…

By LitmusWorld, 7 years1st March 2019 ago

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