LitmusWorld has entered into a definitive agreement to unify operations with RepUp, a Gurgaon-based AI-powered platform specializing in social listening, reputation management, and Experiential CRM.
Leveraging NPS® to Identify and Nurture Brand Promoters for Business Growth In today’s competitive landscape, where customer experience reigns supreme, businesses need to continuously measure and enhance their CX performance in order to stay relevant. Hence it is imperative to choose a metric that is a powerful indicator of customer Read more…
Unfolding The Narrative of CX: A Deep Dive into Its Evolution and Future Trajectories Customer Experience (CX) has become a pivotal force in shaping modern business strategies. Over the years, CX has undergone a metamorphosis, driven by technological innovations, shifting consumer behaviors, and a relentless pursuit of excellence. Let’s delve Read more…
At heart, digital transformation is about preparing a business for the future, with the help of technology. But technology is just a tool. The magic happens when you focus on the people who will be using it. That’s why digital transformation starts with people.
As CX becomes an end-to-end concern and technology and data become ever more critical elements of successful CX, IT plays an increasingly vital role in shaping decisions across the enterprise.
VOICE OF EXPERTS The 5 Rules of Measuring & Managing Customer Emotions When I was in corporate life, my boss asked me to improve the Customer Experience and do it for the least cost. I remember thinking, “Ok. Sure, but….what is a Customer Experience?” Nobody knew back then. I defined Read more…
VOICE OF EXPERTS 12 Big CX Ideas From Do B2B Better Jim Tincher, CCXP, is a nationally recognized customer experience expert, journey mapper, author, and speaker. His innovative CX consultancy, Heart of the Customer, helps companies of all sizes drive customer-focused change to improve loyalty and boost revenue, and his Read more…
VOICE OF EXPERTS The One Problem we Need to Solve Maurice FitzGerald, is VP Customer Experience HP and HPE Software (rtd.) author, founder Maurice FitzGerald Consulting, Editor in Chief – Content – OCX Cognition Inc. Maurice is the author of Net Promoter – Implement the System, and two other books Read more…
VOICE OF EXPERTS Being Responsive To Customers Is The Secret To Loyalty Dan Gingiss is an international keynote speaker who believes that a remarkable customer experience can be your best marketing. Are you being responsive to customers? If not, you are risking long-term customer loyalty. In my book, The Experience Maker: Read more…
Improving the CX of Your Business We love our customers, and we want them to stay loyal to our brand. But CX is no longer just about the “softer” side of doing business. It is well-established that an improved CX can lead to an increase in revenue by 10-15% and lower operational costs by 15-20%.1 Read more…