LitmusWorld Impact Series – Retailers Association of India (RAI)

“I’d recommend LitmusWorld to everybody. As a method of getting feedback from every single stakeholder from any business and retail can never afford to be out of this. Retailers will need to have a complete method of capturing information from various parts of their businesses, many of them are chain stores, how do they really know what customers are talking about them?” – Kumar Rajagopalan, Chief Executive Officer, Retailers Association of India (RAI)