M.A.I. Measure, Act & Improve®

Measure, Act & Improve®

The LitmusWorld M.A.I. Measure, Act & Improve® framework enables enterprises to Measure, Act and Improve business processes through contextual conversations that deliver actionable insights.

Deliver superior stakeholder experiences by actively listening to your customers and employees, gathering insights and taking the right steps to address challenges. Track your experience metrics that drive business improvements. One dashboard that says it all!

Capture customer emotions and respond when it matters the most

Single platform to capture experience across your stakeholders

Engage with your customers across their preferred channel

Actively engage with stakeholders in the language of their choice

‘Zero touch’ data security is the practice we preach

Highly configurable solution that fits your business requirement


Helps you increase the active engagement rate


ListeningProactive Listening
Continuously listening to stakeholders in real-time 

Contextual ConversationsContextual Conversations

Conversations with context drive increased engagement and actionable insights 

Role Based DashboardsRole-Based Dashboards

Drive data visibility based on the hierarchy to give the right information in the right form to the right stakeholders

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Increased actionability on issues


Integrated SystemsIntegrated Systems
One platform to capture and track feedback across channels and touchpoints

WorkflowConfigurable Workflows
Classify responses and track issues to enable faster resolution by cross functional teams

Mobile AppMobile Access
Resolve issues on-the-go through our mobile app – LitmusWorld Pulse

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Continuous improvements in Experience Metrics


LightbulbActionable Insights
Analytics to interpret responses and deliver key insights to line managers

DataImprovement Planning
Track identified improvements to closure and plan business strategies to drive profitability 

Benefit MonitoringBenefit Monitoring
Ensure program success through senior management reporting and calculate ROI through improvement programs

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